> ## Documentation Index
> Fetch the complete documentation index at: https://elarislabs.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Identity & assets

> Manage your brand's visual identity, campaigns, credits, team members, and asset library from a single Brand Identity hub.

**Brand Identity** is the central hub for everything tied to a specific brand. Open it from your workspace brand list to access your brand's full profile, assets, and settings.

## What's inside Brand Identity?

<CardGroup cols={2}>
  <Card title="Info" icon="info">
    Your brand's core identity: logos, colors, fonts, and positioning guidelines. Edit anything extracted during onboarding or add new assets here.
  </Card>

  <Card title="Campaigns" icon="megaphone" href="/docs/campaigns/overview">
    All campaigns created under this brand. Create new campaigns, track status, and access campaign assets.
  </Card>

  <Card title="Credits" icon="coins" href="/docs/workspaces/credits">
    Brand-level credit balance and usage history. Track how credits are being spent across Studio generations, campaigns, and Scheduler.
  </Card>

  <Card title="Members" icon="users" href="/docs/brands/members-and-sharing">
    Team members with access to this brand and their permission levels. Invite collaborators or adjust roles.
  </Card>

  <Card title="Assets" icon="folder-open">
    The brand's full asset library: images, videos, Studio project exports, and direct uploads — organized and searchable.
  </Card>
</CardGroup>

## How do I manage brand assets?

The **Assets** tab is your brand's media library. Everything generated or uploaded under this brand lives here — including outputs from Studio, exports from Campaigns, and any media you upload directly.

<Steps>
  <Step title="Browse and search">
    Use the search bar and filters (type, date, campaign) to find assets quickly. Assets are displayed in a grid with thumbnails.
  </Step>

  <Step title="Upload new assets">
    Drag-and-drop or use the **Upload** button to add images, videos, or other files directly to the brand library.
  </Step>

  <Step title="Use assets in projects">
    Assets here are available in Studio compositions, campaign ad sets, and Scheduler posts — just reference the asset from any of those tools.
  </Step>
</Steps>

<Tip>
  Name campaigns clearly so Scheduler and teammates can quickly find final assets. A naming convention like `[Brand]-[Campaign]-[Format]-[Date]` works well across teams.
</Tip>

## How do I update brand identity details?

Go to **Brand Identity → Info** to edit any element of your brand profile:

<Tabs>
  <Tab title="Logos">
    Upload or replace your primary logo, secondary logo, and icon. Both light and dark variants are supported. Accepted formats: SVG, PNG (transparent background recommended).
  </Tab>

  <Tab title="Colors">
    Edit your brand palette by adjusting hex values or replacing extracted colors. You can add up to 6 palette colors plus neutrals.
  </Tab>

  <Tab title="Fonts">
    Update heading and body font selections. Fonts linked via Google Fonts or Adobe Fonts sync automatically; custom fonts can be uploaded as a file.
  </Tab>

  <Tab title="Guidelines">
    Edit your brand voice, tagline, and positioning text. These guidelines are used by Studio and Campaigns to generate on-brand copy and creative.
  </Tab>
</Tabs>

## Next steps

<CardGroup cols={2}>
  <Card title="Members & sharing" icon="share-2" href="/docs/brands/members-and-sharing">
    Invite teammates and share brands across workspaces
  </Card>

  <Card title="Studio brand pack" icon="layers" href="/docs/studio/brand-pack">
    Apply brand identity automatically in Studio
  </Card>
</CardGroup>